Thailand Sourcing - Stratosphre

THE CLIENT

Thailand Sourcing has been sourcing products for clients across the globe for the past 20 years. During this time, we have established a strong foothold in Thailand, and in the Asia Pacific Region, sourcing over 45 different products and commodities to customers in over 50 countries worldwide.

Our focus for this website redesign project was all about improving the navigation for a stronger user experience. We wanted to reduce the text-heavy main menu, boost the functionality of the footer menu, and increase the contact CTAs. At the same time, we needed to add more opportunities for lateral movement between related content, to move potential customers toward conversion.

THE CLIENT

Thailand Sourcing has been sourcing products for clients across the globe for the past 20 years. During this time, we have established a strong foothold in Thailand, and in the Asia Pacific Region, sourcing over 45 different products and commodities to customers in over 50 countries worldwide.

THE PROJECT

Emergence of the go-to Thailand Sourcing copmany.

The new Thailand Sourcing website is has clear visitor paths for potential and existing customers. The main menu still helps users locate the same information, but the navigation is easier after grouping content into a cleaner architecture. Visitors who are viewing their expertise are shown related services and resources from the Thailand Sourcing blog. The blog itself, with its useful articles and whitepapers, has improved filtering for better browsing.

THE PROJECT

Emergence of the go-to Thailand Sourcing copmany.

THE RESULT

Organic traffic was optimized through better code and mobile access. Indeed, compared to past average annual visits, there was a 40% increase in visitors on mobile devices and also a 70% increase in overall traffic.

Overall Traffic Increase

Mobile Users

THE RESULT

Organic traffic was optimized through better code and mobile access. Indeed, compared to past average annual visits, there was a 50% increase in visitors on mobile devices and also a 30% increase in overall traffic.